Timberland will save the world?ITimberland will save the world? |
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Timberland boots gain its high reputation of customersTimberland is the brand that is synonymous to the durable and the rugged. Each Timberland shoe has been designed and made with all the possible support and traction that you need, aside from the optimum comfort that you want. Timberland Company has put together all the premium materials and the latest in footwear technology to continually provide you with the footwear that you will wear everywhere you go - be it on a rocky mountain, a wooded path, a sandy beach, or a city street.
Over twenty-five years ago, with the finest leathers and genuine New England craftsmanship, Timberland introduced its first waterproof leather boot. Rugged and dependable, it's the inspiration for our entire Classic series. Premium full-grain waterproof leather for comfort, durability and abrasion resistance, Direct-attach waterproof construction. Rubber lug outsole for traction and durability, padded collar for a comfortable fit, and rustproof hard wear for durability. The following are some of the comments of Timberland's customers:
Comment 1: The Timberland boot itself was true to its word. But the pair I bought was supposed to be a rust color. In other words more reddish than brown. But they arrived looking like a basic brown with just a hint of red. Not at all like the picture. But my friend was satisfied with them. I bought them for his birthday. But the quality and condition it arrived in was more than perfect.
Comment 2: I am a professional charter bus driver and while I really like my Timberland Waterproof Black polished leather shoes for a crisp uniform look, there were times in the winter when snow or slush would come over the top and negate the water proof soul and leather exterior of the shoe. These boots answer to that perfectly and I have worn them on 3 charters now with no negative comments and they keep my feet dry even in a snow storm. We have to be out in all kinds of weather and wet conditions, so dry feet are happy feet! We must stay healthy to get our passengers safely to their destinations.
It can be said that Timberland boots have gained a very good reputation among their customers; they become more and more famous in the world. So, facing with such good stylish Timberland boots, we have no reasons to refuse! |
| Timberland will save the world? Is it possible to run a billion-dollar publicly traded company and save the world at the same time? When Fast Company posed such a question of Timberland's (be famous for their environmental and durable Timberland boots) third-generation CEO Jeffrey Swartz two-and-a-half years ago, his response was to quote Rabbi Tarfon in the Jewish text Ethics of Our Fathers: "It's not required of you that you complete the task. Nor is it permitted of you that you lay down the task." Stratham, New Hampshire--based Timberland may sell boots and clothes, but Swartz's real passion (and the company's biggest innovations) go well beyond that. Unfortunately, it's been a tough business year for Timberland, with revenues and profits down and restructuring claiming some stores. But the company's efforts to save the world--by greening its products, reducing its environmental impact, pushing its workers to volunteer--are still going strong. Timberland gives employees 40 hours paid leave a year to pursue community projects, and it runs an annual volunteer-fest that it calls Serv-a-palooza. Fittingly for an outdoors apparel-and-footwear firm, its biggest efforts are environmental. In 2002, Timberland announced its goal of becoming carbon neutral by 2010, which is not so easy given how much carbon dioxide, is produced making leather for the company's hiking boots. Timberland's earliest efforts introduced renewable energy at its factory in the Dominican Republic, and at its distribution centers in Enschede, Holland, and Ontario, California. And it started building new retail stores using green-building methods, such as floors made of reclaimed pine boards and paints with low volatile organic content. And then it got really serious. In 2006, Timberland began putting information about its environmental footprint on 30 million footwear boxes (recycled, thank you very much) in an effort to educate consumers about where and how the product was made and the impact of that manufacturing on the environment. In 2007, Timberland went one step further, introducing "green index" hangtags that provide product specific ratings on the materials and chemicals used (organic or recycled materials, solvents, PVCs, and other hazardous substances) and the climate cost. By putting all this information out there, it hoped to educate consumers--and also put its carbon-neutral promise to the test. "More and more, today's consumers want to know what kind of environmental footprint is being left by the products they buy," Swartz says. Yes, we should know about our shoes clearly, and we are looking forward of Timberland shoes all the time! Internet reference:http://www.fastcompany.com/fast50_08/timberland.html Editor: Agile | |